Skip to content

The one stop site for self-directed investors and traders

How do you reach investors?

The right investors.

Retail distribution and marketing can seem like an enormous challenge. Use our platform to help you to position your products in front of active investors in the UK and further afield.

Where are our readers located?

A little about us

Ranked by SimilarWeb in the top 100 finance and investment web sites in the world – April 2021
Established in0
to provide intelligence to sophisticated investors
visitors per month
of our readership are self-directed private investors based in the UK
0year track record
Highly experienced financial journalists covering the markets
investors receiving daily or real time market updates

Getting in front of investors

The Armchair Trader has a dedicated audience of self-directed investors doing their own research on the markets. Our readers include:

  • High net worth investors
  • Active market traders
  • Analysts
  • Investment trusts
  • Family offices
  • Sovereign wealth funds

What makes us different?

We stand by our track record. We only get behind companies and providers that we think will bring real benefits to our readership. We are a trusted source of information for thousands of UK and overseas investors and traders.

Our team are all highly experienced analysts and financial journalists with blue chip track records. They are senior commentators with decades of experience in the market.

We can develop customized marketing solutions that help to position you where you want to be, in front of a tailored audience. We are followed by UK national press and fund managers as well as retail investors.

Our content regularly ranks at the top of  Google search rankings, enabling our clients to position their messaging more effectively and broaden their reach.

We only work with a limited number of clients. This makes sure our clients are not lost in the noise, which is frequently the case with bigger sites and on major social media platforms.

Free Day Trading Courses

Flexible marketing opportunities:

Display advertising targeted at specific market segments within our site

You can benefit from thousands of Google-ranked content pages built up over 8 years.

Placed editorial

Work with our team to get your own content in front of retail investors.

Podcast interviews

Our fortnightly podcast is syndicated across over 30 platforms including Spotify, Amazon, Soundcloud and iTunes.

Guides for investors

We can publish educational material which can generate leads from an audience that is interested in your services.

Distribution to other media

We have a database of financial press available to you and knowledge of the European media landscape.

Newsletter sponsorship

You can reach over 5,000 active investors every morning at 0800 (UK) via our daily newsletter sponsorship package or through our new and fast growing weekly edition.

Thanks to our Partners

Our partners are established, regulated businesses and we are grateful for their support.

FP Markets
CME Group
Back To Top