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Julius Baer backs pioneering cryptocurrency investment platform

Julius Baer backs pioneering cryptocurrency investment platform

Swiss bank Julius Baer is taking another step closer to the realisation of mainstream cryptocurrency trading with a partnership with Zug-based SEBA Crypto AG. Its plan is to roll out a range of new digital asset services as part of the close collaboration, which started last year when Julius Baer took a minority equity investment in SEBA.

SEBA has been hard at work building what it calls “a progressive technological bridge between the traditional and the digital asset worlds.”

SEBA’s strategy is to be one of the first firms to close the regulatory gap between conventional and digital assets, which has been hampering efforts to take cryptocurrencies mainstream. Part of the problem, as highlighted by the SEC in the US, has been the lack of institutional infrastructure underpinning many of the early stage cryptocurrency trading platforms.

Regulated digital assets solutions

Julius Baer says it will be using the SEBA platform to provide its clients with digital assets solutions as it is seeing increasing demand from investors. The partnership is still awaiting approval from FINMA, the Swiss regulator, which has to also grant a securities dealer license to SEBA.

Julius Baer will be extending its service range to provide storage, transaction and investment solutions for digital assets.

“We are convinced that digital assets will become a legitimate, sustainable asset class for an investor’s portfolio,” says Peter Gerlach, head of markets at Julius Baer.

SEBA says that its objective is to enable easy and safe access to the crypto world in a fully regulated environment.

Further reading on cryptocurrency trading:

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