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Village Farms (NASDAQ:VFF) has had a good run lately. In the last year, the share price has risen by over 500% to around $13 a share from a low of $2.07. Since November 2020 when the firm completed its acquisition of Pure Sunfarms from Emerald Health Therapeutics, shares have more than doubled in value.

Village Farms is one of the largest and longest-operating greenhouse growers in North America. It operates over nine million square feet of greenhouses in British Columbia and Texas as well as partner greenhouses in Ontario and Mexico. The firm has over 30 years’ experience cultivating and distributing fresh produce to national grocers in the US and Canada.

In 2018, Village Farms changed tack from its core fruit and veg business – converting existing greenhouses from crops such as tomatoes and flowers – and started producing cannabis in a joint venture (Pure Sunfarms) with Emerald Health Therapeutics. Emerald would purchase 40% of Pure Sunfarms’ production for the years 2018 and 2019, subsequently completing its acquisition in November 2020.

Sales on the rise at Village Farms

Since receiving its retail licence in Q3 2019, Pure Sunfarms sales have been on a consistent upward trend. By Q3 2020, it was the top-selling brand of dried flower products in Ontario, Canada’s largest provincial market. According to Ontario Cannabis Store (OCS), Village Farms had a 15% dried flower market share by volume.

For the nine months to 30th September 2020, both Village Farms and Pure Sunfarms consolidated sales were $162.3 million. However, Pure Sunfarms accounted for around 25% of sales, with gross margins of just under 40%. Pure SunFarms has been profitable on a net income basis for seven consecutive quarters.

The company believes that it can sustain this profitability because not only is the physical infrastructure already in place, but many of the greenhouses effectively hold 20 years of climate data.

Positioned for growth in the US and beyond

Village Farms is positioning itself as a high tech, low cost vertically integrated, agricultural consumer-driven business and it is aggressively pursuing high-growth opportunities in emerging legal cannabis and related markets in the United States, Canada and Australia.

The firm’s Texas site is ready for hemp production when it receives the go-ahead from the US Food and Drug Administration (FDA). In Canada it is aiming to grow the number of stores in Ontario from 300 to 1000 in the next year. The firm also has a foothold in Europe – last year it became one of six equal shareholders in a Netherlands-based cannabis business.

Canada’s legalisation of cannabis in 2018 as well as the prospect of four years’ Democrat government in the US and the possible legalisation of cannabis has had a significant effect on the share price. As Village Farms’ CEO, Michael DeGiglio said at a recent investor conference: “The big focus is on cannabis.” But he also emphasised that they are well-positioned for long-term growth.

With the US considered to be one of the largest potential marketplaces for cannabis, and Goldman Sachs and Marshall Wace already dipping their toes in, he may be right.


Please note this article does not constitute investment advice. Investors are encouraged to do their own research beforehand or consult a professional advisor.

Philippa Aylmer

Philippa Aylmer

Philippa Aylmer is a freelance writer within the investment management sector.

She began her career in the late 90s writing about emerging markets for the Euromoney titles while based in Pakistan. Since then, she has covered hedge funds, ETFs, wealth management and fintech.

As well as news, on the client side, Philippa advises on media relations and editorial strategy, writing about the topical and technical issues of investment management

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This Post Has 2 Comments

  1. You’re not saying anything we already heard or read about, this is just regurgitation. Try writing something about vff/psf with more depth.

  2. Thanks for your comment Tim. This is a stock that we haven’t covered before on The Armchair Trader so our subscribers will be unfamiliar with their story. Sorry to hear that you didn’t find anything of value in it but there are plenty who have. Sadly, we can’t please everyone all of the time. Best wishes.

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